1) Ill Manors: film review
2) Ill Manors: trailer analysis
3) Ill Manors: TEDx lecture
4) Ill Manors: music video
5) Ill Manors: broadcast platform concluded
6) Ill Manors: print platform (newspaper interviews)
7) Ill Manors: print branding
8) Ill Manors: e-media Tag London campaign
9) Ill Manors: e-media social networking research
10) Ill Manors: official website analysis
11) Ill Manors: institution research
12) A Field In England: reading, research and questions`
Tuesday 17 March 2015
Friday 13 March 2015
Ill Manors: Institutions
Funding and Production Budget
The Ill Manors budget was a total of £100,000. This sum of money came from not only Plan B's savings but also revolver entertainments donations.
The Ill Manors budget was a total of £100,000. This sum of money came from not only Plan B's savings but also revolver entertainments donations.
- How did the Ill Manors budget compare to a Hollywood blockbuster such as Skyfall?
Ill Manors' budget was approx £100,000 and Skyfalls budget was £200 million. This means Ill manors was 2000x cheaper to make than Skyfall.
Film London and Microwave Film
What is Film London and why does it exist?
Film London is London's film industry which focuses on sustaining, maintaining and promoting London's films.
What is the purpose of Microwave Film?
Microwave is Film London's venture which gives individuals the opportunity to improve and develop into the section of filming. It also focuses on distributing new films.
List three other films funded by Microwave Film and embed their trailers in your blog
Distributor: Revolver Entertainment
When was Revolver Entertainment created?
1997
Revolver Entertainment enjoyed a lot of success with the UK urban drama genre. Find three Revolver films that fit that genre, embed the trailers from YouTube and write about why they were successful.
Choose one film distributed by Revolver Entertainment and explain how it compares to Ill Manors (similarities and differences).
Anuvahood is similar to Ill Manors in a way where the location and actors are similar. The target audience of both movies is also similar and reinforces the lifestyles of the young individuals in London.
Plan B's Ill Manors focuses on his values and beliefs whereas Anuvahood focuses on entertaining the audience with funny scenes. The main acton in Anuvahood is Adam Deacon and the main actor in Ill Manors is Riz Ahmed. Both character share a similar age.
Why did Revolver Entertainment go out of business in 2013?
'Reports from a number of recent employees are that the remaining staff have been told not to return as the company wouldn’t be paying them.' The company went through a severe decline in revenue eventually resulting in them being insufficient on certain funds.
How is new technology changing the way films are being distributed?
Technology has been improving over the past few years and allows individuals such as Revolver Entertainment, to attain something they couldn't before. Technology is constantly improving and has helped many business in coming to grounds with their success.
Certification
How does the certification process work at the BBFC?
BBFC control the age ratings of movies. So if a movie contains more than a certain amount of swear words then it will not be suitable for a certain audience. This makes a big impact on the film producers as they are losing out on a massive audience. Many different factors are taken into consideration when certifying a movie.
Think about the certificate of Ill Manors (18 certificate). What is deemed acceptable for an 18 certificate? What is the difference between a 15 certificate and an 18 certificate?
15 rated movies are much different to 18 rated movies. 18 Rated movies include a lot of strong issues including consistent scenes include:
- very strong violence
- frequent strong language (e.g. 'f***') and / or very strong language (e.g. ‘c***’)
- strong portrayals of sexual activity
- scenes of sexual violence
15 rated movies include:
Any of the following:
- strong violence
- frequent strong language (e.g. 'f***').
- portrayals of sexual activity
- strong verbal references to sex
- sexual nudity
- What are the advantages and disadvantages for a film in being given an 18 certificate?
Having a 18 certificate suggests that awareness for younger people is high. Disadvantages include losing customers of this category and may result in a bad result for the movie.
Media Section A LR
LR: Revise Theories (keywords more & practice answers on your blog before the retake)
Narrative Theories:
Todorov - Equilibrium Theory suggests that every narrative has a an disequilibrium (obstacle) that then results in a new equilibrium. Examples of an new equilibrium could include
Narrative Theories:
Todorov - Equilibrium Theory suggests that every narrative has a an disequilibrium (obstacle) that then results in a new equilibrium. Examples of an new equilibrium could include
- Happy Ending
- Positive Resolution
- Characters finding what they were looking for etc.
Audience Theories:
Hypodermic Needle Model - This is the idea of the media injecting us with information that they want us to believe which may/may not be true.
Uses & Gratifications - This is the theory that suggests the different effects that media have on us. This can include
- Escapism/ Diversion
- Building Relationships with characters
- Personal Identity
- Surveillance
Thursday 12 March 2015
Radio 1 - Plan B Interview
BBC Radio 1 is a close competitor to other radio stations such as Capital and Kiss 100. They are known for their famous series on YouTube and radio called Fire In The Booth presented by Charlie Sloth. BBC Radio 1s total listeners in December of 2014 came out to 53,000+ which is quite significant as it shows us how the decline in listeners has been as a result of more alternatives to radio such as downloading music online on websites such as iTunes or purchasing CD's from stores such as HMV.
The main target audience of BBC Radio 1 is 17-33 year olds. This is because at 17, individuals are allowed to get their license meaning they will purchase a car. The music played on a daily basis on Radio 1 is music aimed at these individuals up until 33. These include Radio 1 playing songs from Chris Brown, Rihanna etc. Also the series, Fire In The Booth is also aimed at these younger individuals as it includes a lot of relation to lives liven by these.
Plan B has decided to feature on this Radio station in order to target these younger audiences who have the same values and beliefs as him in creating a more equal society. Plan B does this by talking about Ill Manors and the values it holds. The build up to the making of the movie was hard for Plan B and he does this by telling us that he owes it all to his crew members who worked hard as ever and for low prices. This shows to us that not only Plan B was dedicated, but his crew was also showing signs of full anticipation for the creation of this masterpiece.
The main target audience of BBC Radio 1 is 17-33 year olds. This is because at 17, individuals are allowed to get their license meaning they will purchase a car. The music played on a daily basis on Radio 1 is music aimed at these individuals up until 33. These include Radio 1 playing songs from Chris Brown, Rihanna etc. Also the series, Fire In The Booth is also aimed at these younger individuals as it includes a lot of relation to lives liven by these.
Plan B has decided to feature on this Radio station in order to target these younger audiences who have the same values and beliefs as him in creating a more equal society. Plan B does this by talking about Ill Manors and the values it holds. The build up to the making of the movie was hard for Plan B and he does this by telling us that he owes it all to his crew members who worked hard as ever and for low prices. This shows to us that not only Plan B was dedicated, but his crew was also showing signs of full anticipation for the creation of this masterpiece.
Wednesday 11 March 2015
A Field In England
1. How was A Field In England’s release different to typical film releases?
A Field In England was distributed much differently to how movies are broadcast these days. This is because it included them releasing it on many platforms simultaneously. These platforms included:- V0D (V0D and iTunes)
- Free Broadcast TV (Film 4)
- DVD
- BluRay
- Cinema
Ben Wheatley, the auteur of A Field In England, suggested that he almost wanted to break the Hollywood model of distribution. In all Ben tried to commit something absurd which he did to influence more viewers into watching his movie. The risk of choosing to do this was high as it was never tempted before. In order for the movie to have hope, the marketing campaign would have to include hefty amounts spent on advertisements. Over half (186 Million in British Sterling) was spent on advertising 'A Field In England'. This included putting posters on billboards and placing advertisements on television etc. to get as many people interested as possible.
2. What are the advantages to releasing the film across all platforms on the same day?
It allows viewers to acknowledge how the distributor has not been greedy and has given the audience the choice to watch it in the cinema or at home for free. This is effective as this has if not ever, hardly occurred before and is absurd to the audience. They may feel they prefer this and would want the same distributing process to occur again so they can have more freedom with how they want to view it.
3. What are the disadvantages to this approach?
Releasing a movie through this distribution method is a very big gamble for the producers and directors as well as the film distributors. This is because if the movie has no impact on the audience then it will make no revenue. Movies are released every day that no one has ever heard of and make near to nothing on. The distribution sector has to be perfect and directed at the right audience. This will include a lot of research and development up until the release. Even this could go wrong resulting in the movie becoming a flop along with hundreds of other movies.
4. What target audience would A Field In England be aimed at? Demographics and Psychographics.
A Field In England would be aimed at 23-35 year olds as a result of these individuals being more educated and more civilised. The social class of these are ABC1 as these are the most educated and are willing to spend money for the experience in the cinema as a pose to watching it on TV. Advertising for this movie would've taken place on billboards and television because on channels such as BBC1 and ITV1 as these channels have the most viewers.
5.Do you think all films in future will be released across all platforms simultaneously in future?
I believe the following movies that Ben Wheatley produces would be taken into consideration and a lot of money would be spent on research and development for distribution. If they believe they can accomplice what they did for 'A Field In England' again then of course they will use the same distribution method.
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Wednesday 4 March 2015
E-Media / Ill Manors [Facebook]
Facebook Page
The Ill Manors Facebook page has 31,000 likes. The page gives us information about distribution sectors of the movie Ill Manors. It includes links to other websites in order to purchase the movie. Ill Manors have created a Facebook page because mainly Plan B has the main intention of broadcasting his movie so that more and more people can see it and have the same outlook on society as he has. Plan B has felt like he's been misunderstood and this movie helps him prioritise what he believes in.
The top of the page consists of an image of the movie. It includes Riz Ahmed who is the main character of the movie. He is also linked a bit lower and is abbreviated with Four Lions in brackets since that was one of the movies which he is well recognised from. On the website, posts were posted on competitions around the time of the release. These posts told the audience to visit Revolver Entertainment in order to be entered in a draw to win a copy of Ill Manors along with 14 of Revolver Entertainment's greatest movies.
The 2nd most recent post on the website is about Plan B. This post tells us that Plan B has been nominated for 2 awards at this years BRIT's ~(2013). The post also has a link to the website that you can purchase Ill Manors from.
Ill Manors have recently posted a post on their wall consisting of an image which tells us that individuals aged 16 to 19 can apply to the BFI Film Academy delivered by Revolver. This is allowing Ill Manors to promote BFI effectively in order to give the young adults of our times opportunities in following their dreams. This may or may not have been as a result of Plan B (Ben Drew). In my opinion, I believe that this opportunity may have been as a result of Plan B as his values and ideologies are of the same as this post.
The Ill Manors Facebook page has 31,000 likes. The page gives us information about distribution sectors of the movie Ill Manors. It includes links to other websites in order to purchase the movie. Ill Manors have created a Facebook page because mainly Plan B has the main intention of broadcasting his movie so that more and more people can see it and have the same outlook on society as he has. Plan B has felt like he's been misunderstood and this movie helps him prioritise what he believes in.
The top of the page consists of an image of the movie. It includes Riz Ahmed who is the main character of the movie. He is also linked a bit lower and is abbreviated with Four Lions in brackets since that was one of the movies which he is well recognised from. On the website, posts were posted on competitions around the time of the release. These posts told the audience to visit Revolver Entertainment in order to be entered in a draw to win a copy of Ill Manors along with 14 of Revolver Entertainment's greatest movies.
The 2nd most recent post on the website is about Plan B. This post tells us that Plan B has been nominated for 2 awards at this years BRIT's ~(2013). The post also has a link to the website that you can purchase Ill Manors from.
Ill Manors have recently posted a post on their wall consisting of an image which tells us that individuals aged 16 to 19 can apply to the BFI Film Academy delivered by Revolver. This is allowing Ill Manors to promote BFI effectively in order to give the young adults of our times opportunities in following their dreams. This may or may not have been as a result of Plan B (Ben Drew). In my opinion, I believe that this opportunity may have been as a result of Plan B as his values and ideologies are of the same as this post.
Tuesday 3 March 2015
Ill Manors Official Website
Ill Manors Website
The website allows us to scroll along and see some of the characters from the movie. The shots of these images are long shots so that we can see the body language as well as the facial expressions which tell us what the character is feeling like. At the top of the page on the website a promotional link is placed telling the visitor to the website that the movie is on blue-ray and on-demand now influencing them into watching it.
To the left of the screen we can see categories. One of which is the trailer. The trailer is placed here so that a visitor can easily click on trailer and be directed to the trailer simply. From this they can then go on to watch the movie if they enjoyed the trailer by clicking on buy now which is also placed on the left. A category about Ben Drew is placed to show us an autobiography about his beliefs about the movie and what he values in life.
The Ill Manors album is also listed on the category list on the left allowing us to easily be directed to somewhere were we can buy the album or even listen to a few songs. This is important as the individuals who visit the website can easily be directed to iTunes to buy the music.
Social media platforms are linked through synergy with the website. These platforms include Twitter and Facebook in which you are enabled to exclusive updates on the movie and competitions. Plan B is also linked with the platforms for Ill Manors and would post regularly to update his fans about his personal life on his Twitter/Facebook.
The website allows us to scroll along and see some of the characters from the movie. The shots of these images are long shots so that we can see the body language as well as the facial expressions which tell us what the character is feeling like. At the top of the page on the website a promotional link is placed telling the visitor to the website that the movie is on blue-ray and on-demand now influencing them into watching it.
To the left of the screen we can see categories. One of which is the trailer. The trailer is placed here so that a visitor can easily click on trailer and be directed to the trailer simply. From this they can then go on to watch the movie if they enjoyed the trailer by clicking on buy now which is also placed on the left. A category about Ben Drew is placed to show us an autobiography about his beliefs about the movie and what he values in life.
The Ill Manors album is also listed on the category list on the left allowing us to easily be directed to somewhere were we can buy the album or even listen to a few songs. This is important as the individuals who visit the website can easily be directed to iTunes to buy the music.
Social media platforms are linked through synergy with the website. These platforms include Twitter and Facebook in which you are enabled to exclusive updates on the movie and competitions. Plan B is also linked with the platforms for Ill Manors and would post regularly to update his fans about his personal life on his Twitter/Facebook.
Ill Manors: Tag London Campaign
Plan B used social media to broadcast the likings of his new movie and his new soundtrack album. He also did this in many interviews such as his interview with Jonathan Ross on The Jonathan Ross Show and his SBTV promotional interview. Plan B has began to trend the hashtag #illManors in order to promote his movie as well as his soundtrack album that is available on iTunes. The use of Twitter shows us that social media has influenced the likings of big stars over the course of the past few years to grow and promote their product/service.
The hashtag allows Plan B to promote his products and begin a trend which will spread wider and wider attracting more customers to be intrigued into uncovering what the movie is about and wanting to watch it. The involvement in Ill Manors on social media sites were very high. This was shown when Plan B told us that he got upto 5000 mentions in the course of 5 days regarding and using the hashtag #IllManors
Social media sites have generated a lot of acknowledgement over the past few years and have been constantly improving. This is because of the high levels of technology improvement occurring in this day and age. This means that social media sites like Twitter are also constantly improving as more people are joining and using. Nearly all celebrities use social media such as Twitter to engage with their fans and to also advertise their products. Society evolves around technology and sites like Twitter nowadays and will continue this way for the rest of our lives.
ON PRINCIPLE, WHAT'S THE DIFFERENCE BETWEEN A TEENAGER LOOTING TRAINERS AND A POLITICIAN STEALING THOUSANDS IN EXPENSES? #ILLMANORS
This psychographic group this tweet would be aimed at would be succeeders. This is because they are the ones who make the changes in society and are in charge of it. They can adapt it to their liking and are very dominant.
PLAN B'S #ILLMANORS MOVEMENT IS SICK, GET INVOLVED
The use of slang suggests that this is for the aspirers and the younger audience who focus on improving their appearance. These audiences usually put celebrities as their role models.
WHY ARE THE RICH GETTING RICHER AND THE POOR GETTING POORER. PFFT TO THE GOVERNMENT.THE OLYMPICS.WILL DESTROY LONDON #ILLMANORS
This quote suggests that Plan B thinks the Olympics was a bad idea as it cost a lot of our money to maintain. This aims at the succeeds who are dominant and is in a way trying to mock them for trying to hard to fit in with the other big countries.
#ILLMANORS #IGNORINGTHEPROBLEM DOES NOT SOLVE IT? #INSPIREKIDS DON'T PUT THEM DOWN? #SOCIALCHANGECOMESTHROUGHACTION NOT INACTION? @4PLANB
This quote is also aimed at the succeders at is using direct address to talk to these individuals. Particularly, Plan B is aiming this at David Cameron as he is the reason why Plan B thinks the riots occurred.
#ILLMANORS THE WORSHIP AND MONEY MERGED ALL COLOURS AND CREED, INTO ONE TRUE RELIGION THAT WAS DRIVEN BY GREED @4PLANB
During the riots, the government valued the goods that were stolen higher than the lives of the rioters. This reinforces the greed by the government for money and power. This is aimed at the aspirers of our time as they look up for guidance and support which is what the rioters needed before they became the way they are.
The hashtag allows Plan B to promote his products and begin a trend which will spread wider and wider attracting more customers to be intrigued into uncovering what the movie is about and wanting to watch it. The involvement in Ill Manors on social media sites were very high. This was shown when Plan B told us that he got upto 5000 mentions in the course of 5 days regarding and using the hashtag #IllManors
Social media sites have generated a lot of acknowledgement over the past few years and have been constantly improving. This is because of the high levels of technology improvement occurring in this day and age. This means that social media sites like Twitter are also constantly improving as more people are joining and using. Nearly all celebrities use social media such as Twitter to engage with their fans and to also advertise their products. Society evolves around technology and sites like Twitter nowadays and will continue this way for the rest of our lives.
ON PRINCIPLE, WHAT'S THE DIFFERENCE BETWEEN A TEENAGER LOOTING TRAINERS AND A POLITICIAN STEALING THOUSANDS IN EXPENSES? #ILLMANORS
This psychographic group this tweet would be aimed at would be succeeders. This is because they are the ones who make the changes in society and are in charge of it. They can adapt it to their liking and are very dominant.
PLAN B'S #ILLMANORS MOVEMENT IS SICK, GET INVOLVED
The use of slang suggests that this is for the aspirers and the younger audience who focus on improving their appearance. These audiences usually put celebrities as their role models.
WHY ARE THE RICH GETTING RICHER AND THE POOR GETTING POORER. PFFT TO THE GOVERNMENT.THE OLYMPICS.WILL DESTROY LONDON #ILLMANORS
This quote suggests that Plan B thinks the Olympics was a bad idea as it cost a lot of our money to maintain. This aims at the succeeds who are dominant and is in a way trying to mock them for trying to hard to fit in with the other big countries.
#ILLMANORS #IGNORINGTHEPROBLEM DOES NOT SOLVE IT? #INSPIREKIDS DON'T PUT THEM DOWN? #SOCIALCHANGECOMESTHROUGHACTION NOT INACTION? @4PLANB
This quote is also aimed at the succeders at is using direct address to talk to these individuals. Particularly, Plan B is aiming this at David Cameron as he is the reason why Plan B thinks the riots occurred.
#ILLMANORS THE WORSHIP AND MONEY MERGED ALL COLOURS AND CREED, INTO ONE TRUE RELIGION THAT WAS DRIVEN BY GREED @4PLANB
During the riots, the government valued the goods that were stolen higher than the lives of the rioters. This reinforces the greed by the government for money and power. This is aimed at the aspirers of our time as they look up for guidance and support which is what the rioters needed before they became the way they are.
Ill Manors: Print Platform Initial Task
Men's Health | Plan B Article
Men's health is a magazine broadcaster that targets males from 15-40. This is because they encourage improving fitness and believe they can influence change in society. The social class of these individuals would be ABC1. I believe that the psycho-graphic group for this magazine would be mainly aspirers. This is as a result of Plan B and other celebrities being the main inspiration to these individuals' lives. These aspirers also seek guidance by role models mainly being celebrities.
Plan B includes his past and make it relatable for the audience telling us about how he used to be overweight and unconfident as a person. He then informs us on how he has began to uplift in a way where he feels comfortable in any situation. Uses & Gratifications are used through this article as it allows individuals/consumers to build relationships with the celebrities. Also the sense of escape is present as it gives the audience a technique of not feeling insecure about themselves ever again.
The pictures show us Plan B's suave attire and his slick look. The effect of this to the audience is to show them that becoming more healthy can make you more tidy and attractive. The use of listing the prices for his expensive clothing show us that living a more healthy lifestyle will bring in success. This article also tells us that Plan B is wearing a £30,000 watch.
NME Magazine Interview with Plan B
The target audience of NME includes those who enjoy rock bands and overall rock music. The interview targets NME's fans who may want to be enlightened by society in this day and age and how ridiculous it has become. The audience can see why and what Plan B has created to show this which may influence them into watching the movie or even downloading the soundtrack.
Plan B chooses to side with the likings of the rioters as he believes that they were infuriated at what David Cameron had done and didn't feel as if it should of went unheard. Plan B is suggesting that the intention of the riots was to raise awareness and to publicly broadcast the misunderstood new generation who are being isolated. Plan B allows the audience to maybe use the riots as personal identity. This means that the audience can relate to the riots that occurred in 2011 all around England.
The title used in the article boosts the problems more higher than where it already stands. If a individual sees the title of 'Plan B attacks David Cameron over last year's riots' then they will immediately think that David Cameron has been violently abused but in fact shows how infuriated Plan B is.
Guardian Interview | Plan B
The Guardian targets most of the AB social class region. This is because their products include a lot of opinions allowing the audience to be judgemental of these. The age region for this is magazine is 20-45. The magazine allows the ability to contain personal relationships with Plan B as he has a lot that the audience can relate to or are inspired by.
'But when I was a kid I used to love drawing, and whenever I'd bring my mum a drawing – and I remember some of the drawings, and they're fucking shit – she'd just shower me in praise.'This quote could highly be relatable to the audience whether the individual is in the place of the mother curressing and putting hope in their child or Plan B, being the one who is nurtured with a sense of hope and belief.
The website allows customers to leave comments at the bottom of the article on how they felt after readying the interview and also be able to read other comments allowing individuals to see and relate to how other people felt about the same article. Also with The Guardian, you can connect to social media sites such as Twitter and Facebook where you can follow The Guardian and share your views and beliefs continuously through. The use of personal narratives by Plan B is effective in promoting his values. The article promotes Plan B's movie, Ill Manors as well as the soundtrack to the movie.
GQ Article
GQ is a magazine that is targeted at young adults rather than adults as an overall. It focuses on males as a pose to females and would have a gender span of approx. 65% male and 35% female. Although the magazine may contain gossip that is attractive to girls, it focuses on sport, TV and music therefore making it more aimed at men. The effect of a magazine being stereotypical generally attracts a younger audience as they are infact less affected by the comments and enjoy a little bit of light humour. The genre of music that this magazine focuses on is Rap.
The article allows escapism in the audience. This is because it tells you about the life of Plan B and what he did right and what he did wrong in his life. He also talks about his future plans including how he doesn't want to become a politician. The article allows the audience to sense the feeling of motivation to not continue moving in the wrong direction and to work so that they are doing the best in their ability.
The website includes links to Twitter allowing readers to make comments over Twitter about their views and values of the situation and what they think about Plan B as an overall. The Facebook like button is also present allowing the readers to like GQ's page and to interact with them through comments etc. The article promotes Plan B's soundtrack as well as the album and the movie 'Ill Manors'.
Men's health is a magazine broadcaster that targets males from 15-40. This is because they encourage improving fitness and believe they can influence change in society. The social class of these individuals would be ABC1. I believe that the psycho-graphic group for this magazine would be mainly aspirers. This is as a result of Plan B and other celebrities being the main inspiration to these individuals' lives. These aspirers also seek guidance by role models mainly being celebrities.
Plan B includes his past and make it relatable for the audience telling us about how he used to be overweight and unconfident as a person. He then informs us on how he has began to uplift in a way where he feels comfortable in any situation. Uses & Gratifications are used through this article as it allows individuals/consumers to build relationships with the celebrities. Also the sense of escape is present as it gives the audience a technique of not feeling insecure about themselves ever again.
The pictures show us Plan B's suave attire and his slick look. The effect of this to the audience is to show them that becoming more healthy can make you more tidy and attractive. The use of listing the prices for his expensive clothing show us that living a more healthy lifestyle will bring in success. This article also tells us that Plan B is wearing a £30,000 watch.
NME Magazine Interview with Plan B
The target audience of NME includes those who enjoy rock bands and overall rock music. The interview targets NME's fans who may want to be enlightened by society in this day and age and how ridiculous it has become. The audience can see why and what Plan B has created to show this which may influence them into watching the movie or even downloading the soundtrack.
Plan B chooses to side with the likings of the rioters as he believes that they were infuriated at what David Cameron had done and didn't feel as if it should of went unheard. Plan B is suggesting that the intention of the riots was to raise awareness and to publicly broadcast the misunderstood new generation who are being isolated. Plan B allows the audience to maybe use the riots as personal identity. This means that the audience can relate to the riots that occurred in 2011 all around England.
The title used in the article boosts the problems more higher than where it already stands. If a individual sees the title of 'Plan B attacks David Cameron over last year's riots' then they will immediately think that David Cameron has been violently abused but in fact shows how infuriated Plan B is.
Guardian Interview | Plan B
The Guardian targets most of the AB social class region. This is because their products include a lot of opinions allowing the audience to be judgemental of these. The age region for this is magazine is 20-45. The magazine allows the ability to contain personal relationships with Plan B as he has a lot that the audience can relate to or are inspired by.
'But when I was a kid I used to love drawing, and whenever I'd bring my mum a drawing – and I remember some of the drawings, and they're fucking shit – she'd just shower me in praise.'This quote could highly be relatable to the audience whether the individual is in the place of the mother curressing and putting hope in their child or Plan B, being the one who is nurtured with a sense of hope and belief.
The website allows customers to leave comments at the bottom of the article on how they felt after readying the interview and also be able to read other comments allowing individuals to see and relate to how other people felt about the same article. Also with The Guardian, you can connect to social media sites such as Twitter and Facebook where you can follow The Guardian and share your views and beliefs continuously through. The use of personal narratives by Plan B is effective in promoting his values. The article promotes Plan B's movie, Ill Manors as well as the soundtrack to the movie.
GQ Article
GQ is a magazine that is targeted at young adults rather than adults as an overall. It focuses on males as a pose to females and would have a gender span of approx. 65% male and 35% female. Although the magazine may contain gossip that is attractive to girls, it focuses on sport, TV and music therefore making it more aimed at men. The effect of a magazine being stereotypical generally attracts a younger audience as they are infact less affected by the comments and enjoy a little bit of light humour. The genre of music that this magazine focuses on is Rap.
The article allows escapism in the audience. This is because it tells you about the life of Plan B and what he did right and what he did wrong in his life. He also talks about his future plans including how he doesn't want to become a politician. The article allows the audience to sense the feeling of motivation to not continue moving in the wrong direction and to work so that they are doing the best in their ability.
The website includes links to Twitter allowing readers to make comments over Twitter about their views and values of the situation and what they think about Plan B as an overall. The Facebook like button is also present allowing the readers to like GQ's page and to interact with them through comments etc. The article promotes Plan B's soundtrack as well as the album and the movie 'Ill Manors'.
Ill Manors DVD Extras: Plan B
Plan B, also known as Ben Drew, has a range of intentions in these DVD extras. One of the most dominant ones include how these young individuals are being isolated further and further because they are not co-operating. The main issue with this that Ben Drew has is that these young individuals are only not co-operating because they don't know how to and don't have any motivation to. Most the criminals that are involved in illicit activities are forced into it. There are no other routes for these young adults and the opportunities are minimal. Plan B is trying to show us how misunderstood these individuals are and how easy it is to help them and boost their hope and belief in themselves.
The production process of Ill Manors was very limited. The budget was built up using most of Plan B's savings. This shows to us that Plan B believed so much in this production that he put all he had into it and risked failure. Through the TEDx lecture and the Jonathan Ross Show interview we can see that the movie was aimed at a younger adult region then slowly increased to middle-aged adults of the AB category of the social class. This is because these individuals in this category often are MP's etc. and have somehow a bit of power in society. This is because Plan B wants to make change in society by raising awareness in these areas of the audience. Plan B has created Ill Manors so that it is a movie that entertains and informs the audience of society in this day and age showing how hard it is for certain individuals.
The main psychographic groups that were targeted by Plan B were the succeeders, resigned and the reformers. This is because each one of these groups are included or are approached by Plan B and is the reason why this denial of responsibility by the government is occuring.
The production process of Ill Manors was very limited. The budget was built up using most of Plan B's savings. This shows to us that Plan B believed so much in this production that he put all he had into it and risked failure. Through the TEDx lecture and the Jonathan Ross Show interview we can see that the movie was aimed at a younger adult region then slowly increased to middle-aged adults of the AB category of the social class. This is because these individuals in this category often are MP's etc. and have somehow a bit of power in society. This is because Plan B wants to make change in society by raising awareness in these areas of the audience. Plan B has created Ill Manors so that it is a movie that entertains and informs the audience of society in this day and age showing how hard it is for certain individuals.
The main psychographic groups that were targeted by Plan B were the succeeders, resigned and the reformers. This is because each one of these groups are included or are approached by Plan B and is the reason why this denial of responsibility by the government is occuring.
SBTV Plan B Interview
This interview shows a member of SBTV's cast, Sean, wondering into Plan B's workroom. It shows us at the beginning that Sean is being sly while sneaking it. This shows that the interview is exclusive and was a risk to get which makes it more appealing to the audience. Sean then surprises Plan B and brings him to follow up with a quick update for the fans of SBTV and Ill Manors. The audience are then dragged in as the interview is not staged and is completely random.
Plan B is represented in this text as being dedicated. He talks about how he's been using energy drinks to keep him up and how he has been 'sleeping like a dog'. This shows how motivated Plan B is in editing the film the way he wants. We can immediately see that Plan B is putting his all into this movie and how this movie is basically his pride possession.
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