Title: The Only Way Is Southall (TOWIS)
Scheduling:
This show will be broadcasted at about 9pm which is after the watershed. This is when programmes/soaps like EastEnders finish. The Only Way Is Southall is quite graphic which means it has to appear after 9pm anyway due to the fact children are still awake any time before. This time is also refereed to as Prime Time.
Institution:
The main characters in TOWIS are young adults. This means the programme is aimed at young adults as it would appeal to them the most. The scenes in TOWIS could relate to many young adults' lives.
Representation:
The teenagers who feature in this programme reinforce the image of The Only Way Is.. trademark in a more ghetto way.
Audience:
The target audience consists of both female and male. The percentage is 40% female and 60% male. Since this programme could be referred to as a soap, both female and male are included in the target audience.
Ideology:
The plan behind this show is to entertain the audience on similar lifestyles to themselves and how following different paths can affect you.
Narrative:
A young teen is surrounded by different people with diverse lifestyles. The soap follows through how different people have influenced him into drug dealing, stealing etc. He gets involved with gangs and then eventually is picked off.
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